

The Builder Upper Show
Stefanie Couch shares her journey as a women in construction, from growing up in her family's lumberyard to becoming a dynamic leader in the construction industry. She highlights the importance of branding and marketing in the sector, emphasizing the need for companies to tell their stories effectively. Stefanie also explores the transformative potential of AI technology in revolutionizing marketing and operations, highlighting its ability to enhance customer experience and provide a competitive edge. Additionally, she delves into her mission to empower women in construction through Build Women, sharing success stories and insights on promoting inclusion and innovation in the sector.

Stefanie Couch
Founder, Grid Blueprint & Build Women
Stefanie Couch is a trailblazer in the construction industry, leveraging her lifelong experience to drive innovation and change. As the founder of GRIT Blueprint & Build Women, she combines expertise in marketing and branding with a passion for empowering the next generation, particularly women in construction. Stefanie's dynamic approach and millennial perspective have established her as a thought leader, with insights on confidence building, AI technology, and entrepreneurship making her a sought-after speaker and consultant shaping the future of the sector.